Monday, 5 March 2018

New PROJECT: making the CASE

The Shark and I came up with a project idea and I pitched to Erkki. He had objections. And I could see his point. It's a political 'VOTE' video about American kids and we want to use old footage (in public domain) to illustrate it. Our aim was to be nostalgic,  cheerful and appeal to Independents. Erkki said that's what the Trumpsters (mostly, but not all, Republicans) want: Make America Great Again. He pointed out that life is better now. He's right. Most things are, but not everything. And negative news and views get attention.

Making America Great Again, 1948 (Wikipedia)
For instance, while the infant mortality has dropped in all wealthy countries, the US is at the bottom of a list of  20.On the other hand back then more than twice the number of American infants died at birth than the 6% per 100,000 today. American schools have fallen behind to 14th place from 1st place in the world-ranking - income-inequality is given as the major reason. Between 1950 and 1960 there were 12 children killed at schools compared to 246 children killed in schools between 2000 and 2018. Now the kids at the high school in Parkland, Florida want action on gun control. They created the Twitter hashtag #neveragai and quickly organized  March for our Lives in Washington D.C. The students also confronted politicians and came out on top. 

Michael Moore has just completed a new documentary (1'52”). He compares schools and culture in Europe to those in the US. No. He's not fair and balanced, but some things hit the mark. Our problem is how to make a 'get-out-the VOTE' video using old footage and not fall into the 'Make America Great Again' trap. When bad news gets attention and good news falls flat. Erkki, any ideas?

Sources: OECD school rankings, the Economist, Financial Time Weekend, the Net

Next week: HYPOCHONDRIACS UNITE: you have nothing to fear but AI and the NET
It was scheduled to be posted this week but got lost in my machine. Now the Mac doctor has to find it.

Note: After writing this, Maggy came up with a completely new idea that took my objections into account. It will be different, but i think something we can agree on. Cool. This is how things work out, bouncing the ball back and forth.

-- Eki

No comments:

Post a Comment